Centennial students shine at CCEC 2025 with record-breaking wins

Centennial College students broke records at this year’s Cross-College Entrepreneurial Challenge (CCEC), winning top honours across multiple categories! 🙌

The CCEC is an annual competition that challenges student innovators and entrepreneurs from colleges across Ontario to tackle real-world problems posed by industry partners. This year, teams from Algonquin College, Cambrian College, Centennial College, Conestoga College, George Brown College (Toronto and Chitkara campuses), Humber Polytechnic, and St. Lawrence College rose to the challenge.

Centennial was proudly represented by three teams. Over three days of intense brainstorming, building, and pitching, 10 students showcased their creativity and collaboration—earning more awards than ever before for the college.

Challenge #1: Redesigning User Interface for Pitch Jams

Industry Partner: Pitch Jams

This challenge invited students to redesign the user interface of Pitch Jams, an idea crowdsourcing platform where entrepreneurs, students, and innovators can pitch ideas, get feedback, and solve challenges. The team proposed a user interface that reflected user-friendliness, gamification for engagement, and new features to enhance the student innovation experience.

View the pitch below:

Awarded: COIE Sportsmanship Award

Team members: Mike Defazio (TBS), Stephen Chukelu (TBS), and Renuka Parmar (SCHS)

Challenge #2: Reimagining Capreol as Northern Ontario’s Next Tourism Hotspot

Indusry partner: Northern Ontario Railroad Museum and Heritage Centre

This challenge invited students to develop creative, actionable, and sustainable strategies to elevate Capreol as a top-tier destination for visitors to Northern Ontario. The team created a comprehensive tourism development concept that strengthens Capreol’s identity, drives economic growth, and enhances visitor experiences, while preserving the town’s heritage and natural assets.

View the pitch below:

Awarded: Best Solution (Partner’s Choice), Best Solution (Judges’ Choice), and Most Engaging Video.

Team members: Andréa Maurice (SHTCA), Laya Abdoliafaghan (SETAS), and Dalyla Horn (SETAS)

Industry Challenge #3:

This challenge invited students to create an innovative marketing plan for Singular Luggage, a Canadian personalized luggage brand. The team developed a 3-framework marketing strategy, identifying ways of getting into the luggage and personalization market through organic content optimization, a targeted creator strategy, and customer-driven promotional campaigns.

View the pitch below:

Awarded: Best Solution (Partner’s Choice)

Team members: Vivian Chiokwa (TBS), Grace Pham (TBS), Wuraola Ajibola (TBS), and Theniya Kumarasinghe (SETAS)

Congratulations to all three teams for their incredible achievements and well-deserved recognition! 👏

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